Are You Questioning the Viability of Your Trade Shows?

As a marketing/sales manager, you approve thousands upon thousands of dollars in trade show marketing each and every year. Trade shows are huge investments both in money and in time spent by your marketing and sales reps. And you’ve most likely justified this expense by saying that your organization has to be there – from an image standpoint.

But are you really seeing the bottom-line benefit – and can you prove it?

At CommuniTech, we know there is much more to be gained at trade shows than just showing up because your competitors do. We have developed a model that enables organizations can use throughout their entire trade show schedule to build the right strategy, implement the most creative campaign to drive qualified prospects to your booth, and then track and measure those prospects through your sales cycle. We’ll help you identify – and justify – exactly how trade shows impact your bottom line.

The ShowSuccess model follows five key phases that enable organizations to leverage the tens of thousands of dollars they invest in trade shows. Our model empowers organizations to understand their customer requirements and build key marketing components that satisfy those requirements. The end result is increased awareness, retention, sales, and revenue – not to mention the ability to calculate return on investment (ROI) from trade show budgets.

If You Have To Be There, Make It Count!

If you invest more than $10,000 in your trade show budget (in both money and time spent by your staff), then you owe it to your organization to implement the ShowSuccess model. You’ll watch your trade show productivity zoom and your sales soar!

Call us at 412.221.4550 to learn more.